Asunción Trade& Consulting

Services · Cross-Border Advisory for US Companies

For US companies entering Europe - practical guidance, not transplanted playbooks.

Most US founders arrive in Europe with assumptions calibrated to a single, scale-driven market. Europe rewards a different cadence - country-by-country entry, structured B2B sales cycles, and operational compliance that runs deeper than the US norm. We work on that adaptation.

Typical engagements

Same engagement structure as our European-to-Mercosur work.

Written Statement of Work, defined deliverable, dated output. Where regulated work is required - local counsel, tax advisors, employment-law specialists - we coordinate the relationships rather than substituting for them.

European market-entry feasibility

Duration
4–8 weeks
Format
10–30 page written report

Demand validation, competitor landscape, regulatory environment overview at a non-legal level, employment-model trade-offs (employer-of-record vs. local entity), and a recommended go-to-market sequence for the priority country.

Partner & competitor mapping

Duration
2–6 weeks
Format
Briefing document + sourced shortlist

Identification and qualification of distributors, channel partners, professional-services providers, and potential acquirers across DACH, Benelux, and CEE markets.

First-subsidiary operational playbook

Duration
Custom scope
Format
Written playbook

Strategic shape of the first European subsidiary - the right country to start in, the right initial hires, GDPR posture, sales-org design, and the operational handover from the US parent.

Quarterly strategic retainer

Duration
Recurring
Format
Quarterly review sessions

Ongoing advisory for US-headquartered companies running active EU operations. Documented quarterly reviews and on-call availability between sessions.

Focus markets

Where we have operating depth.

We work on the European markets where US-EU trade volume is highest, operational complexity is lowest, and where we have direct in-market experience. Other markets are addressable on request, in partnership with local specialists.

PL

Poland

Operational cost advantage; strong B2B services market.

DE

Germany

Largest EU market; structured sales cycles; high compliance bar.

NL

Netherlands

English-language friendly; common EU HQ jurisdiction.

SE

Sweden

Sophisticated B2B buyers; fast decision cycles relative to DACH.

Pricing

Same fee structure as Strategic Advisory.

Project engagement

USD 5,000–25,000

Per engagement. Fixed-fee, defined deliverable.

Monthly retainer

USD 1,500–5,000 / month

Quarterly reviews plus on-call advisory.

Next step

30-minute introductory call. No obligation.

Tell us about the market, the deal, or the operating question. We’ll tell you whether the engagement fits - and if not, who we think does.